Sunday, March 4, 2012
Crowdfunding for Fun and Profit
Amy Cortese started a small tidal wave with her book Locavesting. Subtitled, The Revolution in Local Investing and How to Profit from It, Cortese's book poses the question, why are we dumping our money into retirement accounts over which we have little or no control, and yet we cannot invest in the small businesses right in our own towns? These businesses cannot access the capital they need to survive. If people invested closer to home, the theory goes, they would have a stake in patronizing those businesses and keeping them alive.